Work
Case studies
B2B platforms, consumer e-commerce, and corporate sites — how we partner on problems, implementation, and measurable outcomes.
B2B platforms

B2B platforms
Wizard Alliance
Wizard Alliance is a UK B2B wholesaler in the fandom space. They needed a trade-ready platform before going to market—from zero customers to 300+ active accounts—with WooCommerce-quality ordering plus deep wholesale rules, Xero, and a field sales channel that simply did not exist off the shelf.
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B2B platforms
EC Pack
EC Pack supplies packaging and supply products to trade buyers across the UK. Like many established wholesalers, they had never operated a proper B2B web channel—their teams lived in phone, email, and spreadsheets. The brief was to stand up a serious trade storefront on WooCommerce with the same depth of B2B rules as a larger programme, while treating Xero not only as the finance ledger but as the backbone for inventory truth.
Read case study →B2C & e-commerce

B2C & e-commerce
House of Spells
House of Spells sells licensed collectibles and fan merchandise to consumers online. Their previous custom store—built elsewhere—was unstable: frequent crashes, weak UI/UX, broken checkout, and inventory chaos. They needed a faster path to something dependable, so the programme moved to Shopify and rebuilt the storefront and operations from the ground up.
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B2C & e-commerce
British Souvenirs
British Souvenirs trades gifts and souvenirs for UK and visitor audiences—often across more than one house brand. There was no dependable owned store to match that ambition; Codestern delivered a new consumer Shopify site from the ground up: structure, content, creative, payments, and the back-office habits the team needs to run peak weeks and seasonal pushes.
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B2C & e-commerce
Cinereplicas UK
Cinereplicas UK needed a new consumer-facing store—not a rescue of a broken legacy stack—but a clean implementation of a premium entertainment-merchandise experience they had already designed. Shopify was the platform; the work centred on fidelity to that creative, stable checkout, and a flexible catalogue structure for drops and highlights without making public claims about underlying intellectual property.
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B2C & e-commerce
Choize
Choize sells lifestyle products direct to consumers and needed a net-new digital flagship rather than unpicking someone else’s failed build. Codestern stood up a full Shopify B2C store—brand-forward UX, catalogue structure, payments, and the merchandising patterns needed for promos and range growth—aligned with how the business wants to present itself online.
Read case study →Corporate & consulting

Corporate & consulting
Werwing
Werwing connects students and families with international study opportunities. Their needs for the website were explicit from the outset—messaging, structure, journeys, and conversion points were specified before build. Codestern translated that into a full WordPress corporate site: all pages and blocks the brief called for, editor-friendly patterns, and forms tuned for enquiries across regions and devices.
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Corporate & consulting
Airotreat
Airotreat serves industrial buyers around air quality monitoring, treatment, and related services. The project was led by explicit requirements and design intent—not experimentation mid-flight. Codestern built a complete WordPress corporate site that maps those ideas into production: sector- and service-oriented pages, specialist enquiry routes, and room to expand case-style content over time, without overstating outcomes or obligations to third parties.
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